Make sure, as well, that you know who is doing the work. The process itself includes a variety of strategies and techniques aimed at improving search engine rankings, and ultimately increasing the amount of organic traffic to your website. The world needs more storytelling in business to liven things up …

As you create content for your website, link to other pages on your site within your content. Use anchor text that uses the page's target keywords or phrases that explain what the page is about. One of the most important elements to building an online marketing strategy around SEO is …

Let's dispel a common SEO myth. Better still, this tool is easily available within the Google Webmaster tools. Google wants to see that people are spending time on your website and the best way you can ensure this happens is by making content that people want to read. Moreover, you …

Shortly after, Google's John Mueller released a statement that to rank successfully in Google, a desktop site isn't really necessary as long as you have a good mobile site-so what's the deal? For one, it will increase the bounce rate for your business' websites, losing you further possible customers. That's …

To some individuals, private brands carry the connotation of a lower price and inferior quality. At one time, directories like DMOZ were a good place to add listings and get backlinks. However, these large web directories aren't really relevant anymore. Content (marketing copy, etc) may be king when it comes …

Many details are involved in good SEO, from the words on each page, the words used in Page Titles, H tags, internal links, alt tags, image file names, on-site content and on-site content types, consistent name, address and phone number information (NAP), social signals, local signals, citations from other sites …